Go for No!

Are the words NO and NEXT a part of your life in sales?

I recently had the opportunity to read the book Go for No by Richard Fenton and Andrea Waltz. It is a must read for everyone. The book was sent as a gift to everyone at Fairway Independent Mortgage Corp by our CEO and Founder Steve Jacobson who believes in the powerful principle of “givingback”!

My “take aways” –

Go for No is a quick and easy read (only 74 pages) on taking you to your success level in life and in business.  This (sales, motivation, empowerment, etc.) book is unlike any other you have ever read and will “shift” your mind to a new way of thinking and understanding.

Most people operate in the wrong model of success and failure. Most think that they are in the middle with success on one end and failure on the other. 

FAILURE ———– YOU ————- SUCCESS

The thought and mission is to do everything within your power to move toward success…and to move away from failure. But the correct model is to move from where you are at today…past failure…to success.

YOU ———– FAILURE ————- SUCCESS

Failure is the halfway mark on the road to success, not a destination to be avoided but rather a stepping stone to get what you really want in life.

In Go for No, you will discover that the sooner you add the words NO and NEXT to your weekly and monthly Sales Goals, your epiphany will be that NO doesn’t mean never!

YES will be your Destination (Destiny)…NO is how you will get there!

Go for No!